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在拉斯維加斯和芝加哥部署了2個體驗營銷概念
2 experiential marketing concepts deploy in Las Vegas & Chicago
拉斯維加斯的標志性威尼斯人酒店需要捕捉其產(chǎn)品的精髓,并將其帶入行業(yè)貿(mào)易展覽會。對于9月27日至29日舉辦的芝加哥美食美食與葡萄酒展,Loki Box Design重新打造了一個由2個20英尺集裝箱組成的BNC220單元,并配有酒店裝飾,內(nèi)部設(shè)有長條,客人可以品嘗威尼斯人的招牌雞尾酒和票價。室內(nèi)和帶頂棚的屋頂露臺上設(shè)有充足的座位,讓客人流連忘返,盡情享受酒店的樣品,而寬敞開放的主樓層則方便客人流通。
The landmark Venetian Hotel in Las Vegas need to capture the essence of its offering and take it on the road for meeting industry trade shows. For the Chicago Gourmet Food & Wine show from September 27 to 29, Loki Box Design re-skinned a BNC220 unit made from 2 twenty-foot containers and furnished it with a hotel decor featuring a long bar inside where guests could sample the Venetian’s signature cocktails and fare. Ample seating indoors and on the covered rooftop terrace let guests linger and immerse themselves in the hotel’s sample offering, while the spacious and open concept main floor allowed for easy circulation.
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位于拉斯維加斯的IMEX America是11月16日至18日舉行的獎勵旅游,會議和活動的全球性展覽。威尼斯人選擇了DST 40/20基地,將四個集裝箱組合成兩個封閉的地板,另外還有第二個露天露臺。水平。結(jié)構(gòu)完美,優(yōu)雅的外立面,真正的木質(zhì)壁板,陽光明媚的早餐角,寬敞的屋頂露臺,陽光漂白的木地板和酒店獨特的藍色建筑包裝,所有設(shè)計和安排都讓游客沉浸在標志性的酒店氛圍中。
IMEX America in Las Vegas is a worldwide exhibition for incentive travel, meetings and events held November 16 to 18. The Venetian opted for a base DST 40/20 unit combining four containers to yield 2 enclosed floors plus the open-air terrace on the second level. The structure was finished with an elegant facade with real wood siding, a sunny breakfast nook, a spacious rooftop terrace with sun-bleached wood floors and building wrap in the hotel’s distinctive blue, all designed and arranged to immerse visitors in the signature hotel vibe.
雙層集裝箱館
Two-Floor Container Pavilion
四個集裝箱單元相結(jié)合,在兩個層面上創(chuàng)建了大量可用的室內(nèi)空間以及一個大型凸起甲板。
Four container units combine to create massive amounts of usable indoor space on two levels plus a large raised deck.
該模塊化單元具有40x16的占地面積,20x16封閉的第二層和20x16甲板暴露在天空中,可滿足最苛刻的空間質(zhì)量和數(shù)量需求。 所有白色油漆與木地板。 暖通空調(diào)準備好了
With a 40x16 footprint, a 20x16 enclosed second storey and a 20x16 deck exposed to the sky, this modular unit will meet the most demanding needs for space in terms of both quality and quantity. All white paint with wood-finish flooring. HVAC ready.
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