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歷史記錄
位置:中國(guó)
類型:建筑
材料:木材?水磨石?玻璃?鋼
標(biāo)簽:Hangzhou?Interior?Zhejiang?室內(nèi)設(shè)計(jì)?杭州?浙江
一直為顧客帶來(lái)嶄新面貌的杜尚發(fā)型品牌店,新店選址于杭州蕭山最大的商業(yè)綜合體萬(wàn)象匯,店鋪設(shè)計(jì)風(fēng)格呼應(yīng)其所在區(qū)位的客源屬性-為時(shí)尚女性打造的休閑體驗(yàn)街區(qū)。一反商場(chǎng)中呈現(xiàn)的的人流喧鬧以及快速消費(fèi)的生活形態(tài),設(shè)計(jì)師嘗試將日式文化和建筑裝飾符號(hào)融入美發(fā)店室內(nèi)設(shè)計(jì)中。充滿女性色彩的低飽和度暖色調(diào),以安靜內(nèi)斂的情感置入這個(gè)美發(fā)沙龍的空間氛圍中。
Duchamp Hairstyle Brand Store, which has always brought a brand new look to customers, is located in the mixc, the largest commercial complex in Xiaoshan, Hangzhou. The store design style echoes the customer attributes of its location – the leisure experience block for fashionable women. In contrast to the noisy flow of people in the shopping mall and the rapid consumption of lifestyle, trenchant designers try to incorporate Japanese culture and architectural decorative symbols into the hairdresser interior design. Low saturation warm tones full of feminine colors, with quiet and restrained feelings into the salon’s space atmosphere.
▼室內(nèi)概覽,interior view
在日本的建筑語(yǔ)匯中,小而獨(dú)立的空間規(guī)劃滿足了其多樣性的功能需求,鑒于此,設(shè)計(jì)師在空間布局上,合理劃分出多個(gè)小而通透的“小房間”。走在商場(chǎng)過(guò)道,前臺(tái)、水吧、等候區(qū)以及剪發(fā)區(qū)以最優(yōu)美的形式展現(xiàn)給過(guò)客,制造生動(dòng)而強(qiáng)烈的情景互動(dòng)。木格柵一定程度上體現(xiàn)著日本的審美方式,作為統(tǒng)一的裝飾符號(hào)靈活貫穿于整個(gè)立面。入口處紅色鋼板雕刻的櫻花圖案,以現(xiàn)代的裝飾手法營(yíng)造虛實(shí)相間的立體感。定制款雕塑,在燈光的照射下呈現(xiàn)靜穆的美。
In Japanese architectural vocabulary, small and independent spatial planning meets its diverse functional needs. In view of this, the designer reasonably divides several small and transparent “cubicles” in the spatial layout. Walking along the mall aisle, the front desk, the water bar, the waiting area and the haircut area are beautifully displayed to the passers-by, creating a lively and intense scene interaction. Wooden grilles, to a certain extent, reflect the aesthetic style of Japan, as a unified decorative symbol flexibly throughout the facade. The cherry blossom pattern carved on the red steel plate at the entrance creates a three-dimensional sense between the virtual and the real with modern decorative techniques. Custom made sculptures show the beauty of silence under the illumination of light.
▼入口區(qū)域,吧臺(tái)與休息區(qū),entrance,bar counter&rest area
▼紅色鋼板雕刻的櫻花圖案&木格柵和定制款雕塑,The cherry blossom pattern, Wooden grilles&Custom made sculptures
色彩與結(jié)構(gòu)的呼應(yīng)使整個(gè)空間更具統(tǒng)一性,穿過(guò)吧臺(tái),轉(zhuǎn)角處便是獨(dú)立的等候休息區(qū),綠色植物柔和的燈光照射下,增加一份舒適與溫馨感,使生活節(jié)奏變得舒緩。
The echo of color and structure makes the whole space more unified, through the bar, corner is an independent waiting area, green plants under the light of soft, add a sense of comfort and warmth, so that the rhythm of life becomes relaxed.
▼等候休息區(qū),rest area
以過(guò)道為界,左右兩側(cè)分別布局剪發(fā)區(qū)和燙染區(qū),增加空間利用率。頂部交錯(cuò)的梁體架構(gòu),呼應(yīng)墻面與空間的分割,重塑室內(nèi)結(jié)構(gòu)美感。頂部鋼板鏤空造型內(nèi)嵌發(fā)光亞克力板,看似櫻花飄落,集裝飾性與照明功能于一體。
With the aisle as the boundary, the right and left sides will separately arrange the haircut area and the hot dye area to increase the utilization ratio of the space. The interlaced beam structure at the top echoes the partition between the wall and the space and reshapes the aesthetic feeling of the interior structure. Top steel hollow shape built-in luminous acrylic board, seemingly falling cherry blossoms, set decorative and lighting functions in one.
▼以過(guò)道為界,左右兩側(cè)分別布局剪發(fā)區(qū)和燙染區(qū),With the aisle as the boundary, the right and left sides will separately arrange the haircut area and the hot dye area
▼燙染區(qū),hot dye area
設(shè)計(jì)師在此空間同樣借鑒古代園林中框景的設(shè)計(jì)手法,剪發(fā)區(qū)以日式獨(dú)立存在的“小房間”為單元格重復(fù)陳列,半封閉式空間為客戶提供相對(duì)獨(dú)立尊貴的剪發(fā)體驗(yàn)。在鏡子的反射下,室內(nèi)裝飾作為一種嶄新的構(gòu)圖形式被展現(xiàn)出來(lái),趣味同生。
Designers in this space also draw lessons from the ancient garden frame landscape design techniques, hair-cutting area to Japanese-style independent existence of the “small room” as a unit of repeated display, semi-enclosed space for customers to provide a relatively independent and dignified hair-cutting experience. Reflected in the mirror, interior decoration as a new form of composition is shown, interesting.
▼剪發(fā)區(qū),haircut area
▼半封閉式空間為客戶提供相對(duì)獨(dú)立尊貴的剪發(fā)體驗(yàn), semi-enclosed space for customers to provide a relatively independent and dignified hair-cutting experience
顧客沖洗過(guò)頭發(fā),在發(fā)型師的引導(dǎo)下,又進(jìn)入另外一個(gè)獨(dú)立的美發(fā)空間,剪發(fā)與燙染可在此全部完成。此空間更像一個(gè)活動(dòng)展示空間,透過(guò)偌大的落地窗,商場(chǎng)過(guò)客可以看到室內(nèi)發(fā)型師操作的過(guò)程??臻g的合理安排使品牌的服務(wù)理念得到宣傳,達(dá)到視覺(jué)營(yíng)銷的效果。
Customers wash their hair and, under the guidance of the hairdresser, enter another separate hairdressing space where the haircut and perm can be done. This space is more like an activity exhibition space, through the large floor windows, shopping mall passers-by can see the process of the operation of the indoor hair stylist. The reasonable arrangement of space enables the service concept of the brand to be publicized, so as to achieve the effect of visual marketing.
▼洗發(fā)區(qū),Shampoo area
▼平面圖,plan
▼立面圖,elevation
▼剖面圖,sections
項(xiàng)目名稱:杜尚發(fā)型(蕭山萬(wàn)象匯店)
項(xiàng)目地址:浙江 杭州
項(xiàng)目面積:200㎡
竣工時(shí)間:2018.06
聯(lián)系方式:021-60760737
設(shè)計(jì)主材:鋼板、仿古地磚、燈膜、雕刻版
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